Specialists in CATI Market Research
At Call Smart Research, we believe that meaningful insight begins with real human conversation. We specialise exclusively in Computer-Assisted Telephone Interviewing (CATI) — a proven, high-quality method for collecting accurate, representative market research data across industries and audiences.
We work with clients across the UK and beyond to deliver reliable, data-driven insights that support confident business decisions. Whether it’s large-scale surveys, in-depth interviews, or focus group recruitment, our mission is simple: turn conversations into clarity.
Our Story
Call Smart Research was born from a simple belief: in a world overflowing with digital noise, real human conversations still matter.
After years of working in communication-driven industries, we saw a clear gap, organisations needed reliable, accurate insight, but online surveys alone weren’t giving them the depth or quality they required. Drawing on our experience in structured communication, data quality, and customer engagement, we launched Call Smart Research to specialise exclusively in CATI (Computer-Assisted Telephone Interviewing).
Our mission from day one has been to bring clarity back into research by combining the professionalism of trained interviewers with modern data technology. Today, we help agencies, businesses, and public-sector organisations uncover insights they can trust, one conversation at a time.
What we stand for
Accuracy – We never compromise on data quality or validation.
Integrity – Every project is handled with transparency, confidentiality, and GDPR compliance.
Insight – We go beyond numbers to deliver understanding that drives change.
Partnership – We work as an extension of your team, not just a supplier.
Call Smart 